Plans to open the door to a potentially lucrative new pig market in India were revealed at the EuroTier Show in Hanover, Germany, November 13.

International pig trade veteran Chris Jackson, of the British Pig Association, who has been investigating and promoting interesting markets for the pig sector for the past 25 years, told Pig International that he was intending to visit the country in December to survey opportunities to export pig genetics to India and help the country build up its fledgling pig business.

Jackson said people would be surprised about the number of pigs already produced there, in spite of the fact that a major percentage of its population followed the Muslim religion and did not eat pork.

“I really do believe there are some great opportunities there, especially for modern genetics, new management systems and up-to-date production methods, as well as the pig health and food safety sectors,” he said.

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His optimism was shared by at least one pig breeding company also exhibiting at the international event, which describes itself as the top event for animal production and boasts of more than 2,000 exhibitors from some 50 different countries this year.

Paul Anderson, international sales director for JSR Genetics, said his company was also sending out a team to India to study the market. In fact, it is so optimistic that it has already appointed an agent in the country.

“We are sure there are some opportunities for us over there, especially as the government recently announced plans to set up 16 nucleus units,” he said.

Other pig producing countries are expected to follow in the near future, especially as the region was described as a possible “rising star” by the respected pig industry observer Dr. Mike Varley at the international pig conference in Hanover November 12.