How sustainability really benefits poultry producers
The sustainability of modern poultry breeds brings benefits throughout the supply chain, from producer to end consumer.
Sustainability is good business. Promoting its economic benefits, along with its environmental and social pillars is not only good for people and the planet, but also helps to sustain the economic health of the poultry supply chain.
Breeding stronger businesses
In their paper “Input-output efficiency of economic growth,” Professors Lei…