Jan Henriksen Jan Henriksen is CEO of AviagenFrom the AuthorConsumer TrendsNavigating poultry's current challenges and opportunitiesInvesting in technology and people, while being transparent and raising awareness, are essential for the poultry industry to continue progressing.Egg ProductionWater – poultry’s forgotten nutrientWater plays an important role in poultry production and the industry’s efficient use of this key resource means that poultry is well-positioned in agriculture’s drive to be more sustainable. Consumer TrendsHow chicken has become the choice meat to beat inflationIn time of high inflation chicken offers a good value option for consumers, for producers it offers a winning formula.Breeding & GeneticsFood insecurity – a global challenge for poultryThe global poultry industry must work together if forecast demand for chicken meat is to be satisfied allowing consumers to access the food they need.Breeding & GeneticsBreeding poultry sustainability for the planetModern poultry breeds require fewer resources than their recent predecessors, meaning that they are well-positioned to satisfy growing demand for meat, while placing a smaller burden on the environment.Broilers & TurkeysPoultry – Caring for people is our businessThe relationships built by breeding companies around the globe help to foster communities, both directly and indirectly, and make them more sustainable.Broilers & TurkeysHow sustainability really benefits poultry producersActing sustainably impacts far more areas of the poultry industry than may first meet the eye.Egg ProductionPoultry welfare is simply good businessThe poultry industry has long known that good welfare makes good business sense; this concern extends back to how breeds are selected.Breeding & GeneticsPoultry biodiversity ensures producer, consumer choiceBiodiversity is not only good for the planet, it is key to ensuring that poultry companies can supply the industry with the birds consumers want.Breeding & GeneticsWhy a solid poultry supply chain strategy is essentialCOVID-19 has demonstrated the importance of robust supply lines for poultry producers. The importance of protecting supply lines will not diminish as the pandemic subsides.New TechnologiesCOVID-19: Gateway to a new era in poultry productionThrough working together and embracing change, the global poultry industry should emerge stronger into the post-COVID-19 world.Breeding & GeneticsThe poultry sector must act together to beat COVID-19COVID-19 has interrupted supply chains across sectors but by working together the poultry industry can overcome current difficulties and continue to supply affordable animal protein.Page 1 of 2Next Page
