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News and analysis on the global poultry
and animal feed industries.

Animal Nutrition Views

Ioannis Mavromichalis, Ph.D., gives his views on poultry, pig and dairy nutrition based on his experience as a nutrition consultant with clients around the world.

Fake products, the bane of our industry

There is no way to buy something below its most probable cost and expect it to work as well as the best competing products; something always has to give.
You can find expensive products that work and equally expensive products that don’t work, but dirt-cheap products that work like the good ones do simply don’t exist.
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