News and analysis for the global poultry industry.
Industry News & Trends / New Technologies
on April 24, 2020

4 steps to create culture of innovation in animal ag

Technologies must be meaningful to the needs of agriculture, Rock Road Consulting's Kerryann Kocher says

In order to improve efficiencies and better feed a growing global population, it is important for the animal agriculture industry to create a culture of innovation.

But how can such a culture be created? Speaking during the April 23 webinar, “How to bring ‘sexy’ back to animal ag innovation; adoption…

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