News and analysis on the global poultry
and animal feed industries.
Gary Thornton

Gary Thornton

Gary Thornton is editor and publisher at ClearPoultry.com. Email him at Gary.Thornton.Media@Gmail.com.

ARTICLES

Flexitarian not an ‘f’ word for chicken producers

Flexitarian eating and plant-based proteins are here to stay, so poultry marketers need to take advantage of their product’s high protein level and affordability.
The growing flexitarian style of eating would seem to be a curse to the meat and poultry industry. It encourages eating plant-based foods while allowing meat and other animal products in moderation. So
Read more

US Hispanic market for chicken needs to be claimed

The Hispanic market has outsized potential for food sales over the next 40 years, but chicken companies need to tailor their marketing to the segment.
Speaking at the Chicken Marketing Summit, Frank Thurlow, formerly category director for beef and poultry with Southeastern Grocers, said, “We had to figure out what the Hispanic customer was looking for and what we needed to do to be attractive to that customer.”
Read more

3 poultry technology innovations to watch

Innovations in data monitoring and analytics are gaining commercial traction since their presentation at the Poultry Tech Summit.
Three future poultry production innovations are gaining attention and commercial interest in the marketplace since the first Poultry Tech Summit (PTS).
Read more

4 ways robotics and automation could change poultry production

Poultry Tech Summit 2018 scoured the R&D and entrepreneurial world for the next tech breakthroughs that will cut production costs, speed processes and improve quality. Several of the ideas presented involved robotics and automation.
Poultry Tech Summit 2018 scoured the R&D and entrepreneurial world for the next tech breakthroughs that will cut production costs, speed processes and improve quality. Several of the ideas presented involved robotics and automation.
Read more

How chicken will succeed in the digitized proteins market

A trio of speakers at the Chicken Marketing Summit will provide insight into a meat proteins market, in which consumers' choices are increasingly situation-specific and personalized.
Profitably winning the consumer’s food dollar in the meat category in 2019 and beyond will require new solutions that automate and personalize the marketing of food proteins to consumers. A four-part session at the 2019 Chicken Marketing Summit will deliver insights into how this transformation will impact the chicken industry’s products in the channels in which it competes.
Read more

16 innovations to change poultry production

Poultry Tech Summit 2018 scoured the R&D and entrepreneurial world for the next tech breakthroughs that will cut production costs, speed processes and improve quality.
The first-ever Poultry Tech Summit brought together tech innovators, venture capitalists and poultry companies from 20 countries to triangulate on the next generation of technology that will solve problems and open new opportunities in poultry production.
Read more

3 poultry technology solutions to harness big data

What kinds of poultry production problems do blockchain and machine learning solve, and can they solve yours? To know the answer, you need to be at Poultry Tech Summit.
Technologies are becoming available to leverage blockchain and machine-learning technologies to detect, predict and manage outcomes in poultry health, production efficiency, product quality and food safety throughout the supply chain.
Read more

Poultry food safety: Next-generation DNA sequencing is here

Move over, PCR, for high-throughput DNA sequencing that cuts Salmonella detection, sequencing time to 24 hours while reducing false positives, negatives.

Next-generation sequencing food safety technology that promises to deliver unprecedented insight into supply chains at a rate and scale never experienced before is poised for commercial launch in poultry processing.


Read more

Poultry farming: The robots are coming

Predictions are that robots in poultry houses will soon surveil grow-out conditions and perform interactive tasks all around the industry.
Robotic technologies to be presented at the Poultry Tech Summit give a glimpse into the next revolution in poultry farming — automation that tirelessly interacts with flocks, pinpoints localized problems in the house and reports everything on the cloud.    
Read more

Nanotubes trap avian flu viruses for early detection

Nanotechnology for early detection of avian influenza may soon move from the research lab to commercial poultry applications.
Nanotechnology to be presented at the Poultry Tech Summit acts as a filter to trap avian influenza viruses for quick identification without dependence on antibodies.
Read more