Poultry industry analyst Mark Jordan offers his assessment on some of the impacts of the COVID-19 pandemic on the U.S. poultry industry. (Photo courtesy of Mark Jordan)
COVID-19 is bringing unprecedented challenges to the chicken market.
In a video interview with WATT PoultryUSA, Mark Jordan, executive director of LEAP Market Analytics, shared his assessment of the evolving situation surrounding the outbreak of the viral illness. While the supply chain is not likely to be frozen by the disease, it is already creating staffing challenges and nearly completely shut down demand for foodservice chicken meat.
Jordan is a regular columnist for WATT PoultryUSA. You can read his latest Poultry Market Prospects column here.
View our continuing coverage of the coronavirus/COVID-19 pandemic.
