News and analysis for the global poultry industry.

Consumer Trends

Find the latest news, research and analysis on consumer trends in the poultry industry from WATT PoultryUSA, Poultry International and Egg Industry magazines

ARTICLES

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Cholesterol in eggs may not be an issue in LatAm anymore

World Egg Day was celebrated on October 8 and Latin American poultry associations leveraged the occasion to promote eggs, without worrying about cholesterol.
World Egg Day was celebrated on October 8 and Latin American poultry associations leveraged the occasion to promote eggs, without worrying about their impact on cholesterol levels.
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No hormone label means something to consumers

Label may point out what some people already know, but it still makes people feel good when they see it

While added hormones are not used and are even illegal in U.S. broiler production, many poultry companies still use labeling that identify their products as hormone-free.


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Petelinka observes 20 years, sets world record

Cherkizovo’s Petelinka brand has become most popular brand of poultry products in Russia

Petelinka, a key poultry brand from Russia’s Cherkizovo Group, celebrated its 20th anniversary by making the world’s largest chicken barbecue dish during a major culinary event attended by journalists and bloggers. 


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Rapper Drake invests in Dave’s Hot Chicken

The chicken concept plans to double the number of units open by the end of 2021.

Multiplatinum recording artist Drake joined actor Samuel L. Jackson and retired NFL player Michael Strahan as an investor in Dave’s Hot Chicken, a Los Angeles-based restaurant chain specializing in Nashville hot chicken.


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