News and analysis for the global poultry industry.
Industry News & Trends / Consumer Trends / Coronavirus
on December 18, 2020

Meat once more rules fresh perimeter sales in November

Chicken shows marked uptick in sales gains for retail.

November sales are dominated by the all important Thanksgiving holiday — one of the largest retail opportunities in meat and many other retail departments. This makes it a hard-to-beat sales occasion any year.

However, throughout October and November, shoppers’ concern over COVID-19 rose along with the number of new cases…

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