on August 24, 2020
Wendy’s wins COVID-19 era chicken breakfast war
The daypart has been one of the hardest hit foodservice segments during the pandemic.
Same-store sales for the quick-service restaurant (QSR) chain fell 14.1% in April but showed a 5.1% and 8.2% growth in June and July. Breakfast represented 8% of systemwide sales in July.